Marketing

Fraud Prevention Toolkit

Give Your Customers the Tools to Spot Fraud Before It Happens

Fraud is becoming more sophisticated, making it harder than ever for consumers to recognize scams before it's too late. That's why CBI created the Fraud Prevention Toolkit, a ready-to-use collection of customer education resources built around one simple message: The Four P's of Fraud.
 
This easy-to-remember framework helps customers identify the common warning signs of scams.

What's included

The toolkit provides customizable resources your bank can use across multiple channels, including:
  • A customer-friendly educational blog, The Four P's of Fraud: How to Spot Scams Before They Succeed
  • Social media posts and graphics
  • Email to customers
  • Press release for local newspapers
  • Poster for your bank lobby
  • Ready-to-use messaging to reinforce fraud awareness across your community

How to Use the Toolkit

  1. Download the resources. Click the button below to get the full set of materials.
  2. Find them in your downloads. Once downloaded, the resources will be saved to your device's "Downloads" folder.
  3. Put them to work. Drop the materials into your existing marketing: social posts, email campaigns, print pieces, or wherever fits your bank's communications plan. The blog, customer email, press release and lobby poster can be customized with your bank's name and/or logo before you use them.